The latest shiny new object in the online world and social-media universe is Google+ (Google Plus)
For Googlephiles like me, the release of Google+ is golden! Though I have frequently stated that I’m not wed to a particular platform or brand — Android, iOs, Apple, Windows — it would be a little disingenuous to suggest that I don’t have a thing for Google. Be it Gmail, Google Apps (which powers my domain’s email, calendar and docs), Google Docs, Calendar, Picasa, Blogger, I’ve been a fan. Principally for two reasons — 1) Google makes pretty cool stuff; and 2) Google usually designs things with a minimalist design. I hate clutter, and most of the Google products I use are super clean, almost to the point of being simplistic. The products are not incapable, though. In fact, I haven’t owned a copy of MS Office for years. I only use Google Apps for my email, calendar and docs. The services are seamlessly integrated into my Android phone. (This is probably the only reason I haven’t yet made the leap to the iPhone.)
Ok. Onto the topic at hand. The most frequent comment I’ve seen about Google+ is really a question. Is Google+ a ”Facebook killer?’ Now, I have never been fond of the sadly overused expression about a product being a [ fill in the blank ] ‘killer.’ Usually, in the Apple-obsessed tech world, the blank is filled with iPad, iPhone, iPod, MacBookPro, or iMac. I love my Apple computers, but…Boring! With that said, though, when you look at what Google’s has done with Plus, it is hard to resist doing a side-by-side comparison of Facebook and Google+.
I just signed up, so I don’t have a lot to report just yet, but I love the simple, clean layout. When you first logon, you’re taken to the home screen, which shows your stream.

Where things get interesting with Google+ is when you click on Circles.

Circles is where you can see all the people you follow with Google+, as well as add new people. Now, as many of you know, Google+ is currently in a limited Beta phase, so the number of people actually on Google+ is limited. As more people join Google+, the Circles area will grow. What’s really cool about Circles is that you can drag-and-drop people into a Circle, or multiple Circles. For instance, I follow Gary Vaynerchuk. I will add him to a soon-to-be created “Wine” Circle. However, I also consider Gary to be a friend, so I would also drop him into the “Friends” Circle. Why do this? Well, when you’re on home screen, you can adjust the content of the stream to show only updates from individuals in specific Circles. Facebook does this, in a way, in your news stream with Top News vs. Most Recent. I find the way it’s set up in Google+ to be more intuitive and gives you much more control of the content you want to see in the moment.
Speaking of content, I love the way you can post information on Google+. Much like with Facebook, you can post an update, share a photo or a link to an article. What’s different is what Google carried over from Google Buzz. You can write a long post (Facebook limits you to 420 characters) AND you can edit your post. I am a stickler about grammar; and, as Karma would have it, I often need to fix my errors. You can do the same with comments you leave on other’s posts. One thing I don’t like about Facebook is that if you make a typo in a post, you cannot go back and change it. You either delete and repost, or live the the mistake. Not with Google+. You can easily go back into your post and edit and update. You can also chose who you would like to view your posts. You can select public, or choose from you circles or specific individuals.
Thanks to Twitter, the @(someone’s name) has become rather ubiquitous. Google will take the @ in front of someone’s name, but also introduced — no surprise — the + sign when tagging someone. I think @ is more intuitive than using the + for tagging, but I’m sure it’s something I’ll get used to. It’s a rather minor adjustment.
I have yet to use what is, arguably, the coolest feature of Google+ — Hangout. This is the are a of Google+ where you can invite any number of people join you in a video chat.

I’ve seen glimpses of Hangout in action on some tech blogs, and it looks really nice, and very easy to use.
I will come back with a follow up post, once I’ve had more time to really dig into all the Google+ features, including the app for Android devices.
As it stands right now, I’m loving Google+! If you’re on Google+, you can find me with +Matthew Lyons.